MUKBANG

Mukbang is an online video in which the host or “mukbanger” consumes large amounts of food while interacting with their audience. Originating in South Korea, Mukbang videos typically feature the host eating various foods while speaking to their viewers and sometimes engaging in ASMR (autonomous sensory meridian response) techniques to enhance the auditory experience.
Mukbang has become a popular trend on social media platforms like YouTube and Instagram, with many creators using the format to showcase their food and eating habits to an online audience.

The origin of mukbang can be traced back to South Korea in the early 2010s. The term “mukbang” comes from two Korean words – “muk-ja”, meaning “eating”, and “bang-song”, meaning “broadcast” or “show.”
The trend started on Korean online platforms such as AfreecaTV, where hosts would live-stream themselves eating food while interacting with their audience.
The popularity of mukbang grew in South Korea and quickly spread to other parts of the world, particularly in Asia.

Advantages of Mukbang:
Provides a form of entertainment for viewers who enjoy watching others eat or hearing the sounds of food being consumed
Allows creators to showcase their food and eating habits to a wider audience
Creates a sense of community for viewers who can interact with the host and other viewers in the comments section
It can be a source of income for creators who monetise their videos through advertising or sponsorships
Disadvantages of Mukbang:
Encourages overconsumption of food, which can lead to unhealthy eating habits and contribute to the global obesity epidemic
It can promote unhealthy foods and eating habits, as many mukbang videos feature fast food and other high-calorie, low-nutrient foods.
May trigger or worsen eating disorders in viewers who struggle with food-related issues
This can contribute to normalising excessive consumption and waste, as many mukbang videos feature large quantities of food that often go uneaten.

Impact on people and their inner peace:
The impact of mukbang on individuals’ inner peace can vary depending on their relationship with food and eating. For some viewers, watching mukbang videos may provide comfort and relaxation, while for others, it may trigger anxiety or guilt about food. Additionally, excessive consumption and waste depicted in mukbang videos can contribute to feelings of unease or discontent among viewers concerned about the impact of their own consumption on the environment.
While mukbang can provide entertainment for some, it’s important to be mindful of its potential impact on individuals’ physical and mental health and its role in promoting unhealthy eating habits and excessive consumption.

Finally, Mukbang is a popular trend that can create a sense of community and generate income. Still, it also has downsides, such as promoting unhealthy eating habits, excessive consumption, and potential triggers for eating disorders. It’s important to be mindful of its impact on individuals’ inner peace and promote responsible consumption and healthy eating habits